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December 19, 2003
Customer evangelism hands-on training
We've just announced a February 2004 Customer Evangelism University workshop in Chicago.
It's designed for people and organizations who rely on customer referrals or see little or no return from traditional (and expensive) marketing tactics. Word of mouth and customer evangelism programs are helping companies of all makes and sizes grow top-line revenues via stronger referral rates and fatten bottom lines by recruting existing customers to become part of a volunteer sales force.
There are two workshops to choose from:
- February 17, 2004: A full-day immersion into customer evangelism tenets, strategies and tactics.
- February 18, 2004: A full day of specialized work for people who wish to train or consult with others inside or outside an organization on customer evangelism practices. Registration includes a wide assortment of training materials.
Past attendees say:
"An incredibly energizing two days -- I made new friends and got a lot of very helpful feedback from my peers."
- Marc Orchant, Van Dyke Software
"It's a great opportunity to interact with other people and learn new skills. I really came back energized and feel certain that this program will give us a shot in the arm. Thanks for all the great tools."
- Paulette Meyer, JCPenney
"The Graduate program gives you the foundation to be an evangelism evangelist and teach and convert others. Brilliant!"
-Betsy Weber, TechSmith
You'll find more info and registration here.
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