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December 23, 2003
The benefits of a well-defined cause
From "Life and Def," the provocative autobiography of Russell Simmons, the entrepreneur who has expertly guided hip hop from a niche musical style into an American cultural phenomenon:
The people who are excited about what you're doing and who will defend you against those who are offended -- those are your core people. From Run-D.M.C. to Public Enemy, from the Beastie Boys to Onyx, from Def Comedy Jam to DMX, I've been involved with so many projects that have been vilified, demonized and dissed. And that's been good. The haters have always solidified the fan base for all these projects. Playa haters are some of the best publicists around. Please, keep up the good work.
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A nice insight from The Church of the Customer weblog, referring to "Life and Def," the autobiography of hip hop svengali Russell Simmons. He says:The people who are excited about what you're doing and who will defend you against those... [Read More]
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