Church of the Customer Blog
« Blog influence comes of age | Main | Control is futile »
July 19, 2004
Blog influence comes of age
Know co-workers or colleagues who think blogs are still too inconsequential to influence people, ideas and decisions?
Then point them toward Douglas Berman's blog.
In the past several months, the blog by this Ohio State University law professor has been cited by:
* The U.S. Senate Judiciary Committee
* Federal Judge Paul G. Cassell in a groundbreaking opinion about sentencing guidelines
* U.S. District Judge Lawrence L. Piersol, president of the Federal Judges Association in an email to members evangelizing the blog
Berman has also been contacted by hundreds of people interested in his writings about federal sentencing guidelines, a controversial area of criminal justice with strong opinions pro and con.
By Napsterizing his knowledge about a niche area of law and justice -- rather than charging for it in an expensive law review -- Berman has quickly become a recognized expert. This raises his value as a professor, lawyer and consultant.
It even made him the focus of a very flattering profile in the Wall Street Journal (online subscription required).
Liberally Napsterize your knowledge to raise your value as a noted expert.
Other blogs that reference Blog influence comes of age:
:)

