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October 22, 2004
Open-source marketing
Steve Rubel has the scoop on how the Mozilla Foundation is open-sourcing its launch of the Firefox browser.
This is the future of marketing, folks.
Other blogs that reference Open-source marketing:
» On Open Source Marketing from scooblog by josh ledgard
[Read More]
Pretty amazing stuff. It's nice to see the Open Source software (and journalism,and marketing, and...) finally start to grow teeth and bite into the real world.
Hi Jackie,
Actually I'm sure someone probably scooped me as well. But I wrote about it Firefox's community marketing efforts with their customer evangelists on Sept 17th.
http://evelynrodriguez.typepad.com/crossroads_dispatches/2004/09/grassroots_cust_4.html

