Ben McConnell & Jackie Huba

Church of the Customer Blog

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Jackie Huba

May 11, 2005

Be like Netflix; don't be like Starbucks

Steve Rubel writes about how to find, listen, engage and empower online customer evangelists. He discusses how Netflix is doing this well and how Starbucks is not.

Link:  Preaching to the Converted

Posted by Jackie Huba on May 11, 2005 | Permalink

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Ben & Jackie, it seems the link in your atticle to "Preaching to the Converted" isn't working correctly (seems there are %20 symbols representing spaces in the URL) -- might want to double-check that. :-)

Posted by: Mike Rohde at May 11, 2005 10:37:44 PM

Mike,
Thanks so much for the heads up! I fixed the link.

Posted by: Jackie Huba at May 12, 2005 12:01:36 AM

You're welcome! I actually realized today I should have offered the right link -- now that I've found it and returned, the link has already been fixed. :-)

Keep up the great work on the blog and podcast; I enjoy both very much.

Posted by: Mike Rohde at May 12, 2005 9:25:13 AM