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August 15, 2005
A sneak peek at "The Big Moo"
Seth Godin wants to change the world. Again.
Building on the success of his best-selling book Purple Cow, Seth has corraled 32 writers (myself included) to create a follow-up book called The Big Moo. With essays from each of the contributing writers (like Tom Peters, Guy Kawasaki, and Mark Cuban), the book's big mission is to help organizations create a culture that consistently delivers remarkable innovations.
The "Group of 33," as Seth calls them, volunteered their essays; Seth plans to sell a million copies before the end of the year and to donate all proceeds to three worthy charities.
The book comes out in October, but how about a sneak peek? Buy galleys here for $2 and send them to change agents you know. The galleys come in batches of 50.
You can pre-order the hardcover version of the book here.
Moo!
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Jackie Huba, over at Church of the Customer, alerts us to Seth's new book and project. Seth is Seth Godin. His new project is a collaborative book, called the BIG MOO, written with 33 authors to: help organizations create a [Read More]
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Seth Godin fortsätter sitt bokutgivande - den här gången har han samlat, förutom sig själv, 32 författare som med varsin essä utvecklar tankar innovationens utmaningar och möjligheter för olika organisationer. "book's big mission is to help organizat... [Read More]
So how's the quality of those books? No page numbering I guess? I don't have much experience in buying galleys :-)
Jacob,
A galley, also known as a "advance uncorrected proof", is an early, pre-publication edition that has not been fully edited. Galleys are sent to reviewers so they can look over and write about the books before they reach the bookstores.
Galleys do have page numbers, but don't have an index and may have spelling errors.
If you are buying The Big Moo for yourself, pre-order the final hardcover edition on Amazon.
If you want to help spread the word on the book and have 50 people in mind to send one to, then the galleys are high enough quality to give people a feel for what the book is about.
Jackie - you must be proud to be part of this project. Nice work!
