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Ben McConnell

September 20, 2005

Audible: A natural fit for podcasting

The smart team at Audible.com has launched a podcast called Earbuds. Besides being a great name for a podcast, it's nicely produced.

For their first show, they interviewed Jackie and I about the art and science of podcasting. Not much science to report. Other than good audio engineering, podcasting is mostly an art form whose quality is open to interpretation. As an art form, I think good podcasting means:

* The time spent planning what you'll talk about should be the equivalent, if not double, of the time you actually spend talking
* Talk about things that make you say "cool!" or "that's unbelievable!"
* Keeping punditry pithy
* Having someone fine you a quarter each time you say "ummm" or "you know"

Posted by Ben McConnell on September 20, 2005 | Permalink

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