Church of the Customer Blog
« Article round-up | Main | Pride replaces productivity today »
October 28, 2005
Article round-up
Consumer Watch | Have you
heard? Stealth's the word
philly.com - Philadelphia,PA,USA
If you enlist "real people" to market your
products in their everyday encounters, aren't the rest of us real
people at risk of being deceived?
Tech Consumers Influenced
by Word of Mouth
Designtechnica - Sherwood,OR,USA
New study from Intelliseek suggests that, especially in the case of
iPods, consumers are very heavily influenced in their tech buying
decisions by personal recommendations.
Is Burger King
trying to put one over on me?
Slate -
USA
Is BK using stealth marketing to create buzz for King character masks?
Other blogs that reference Article round-up:
