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Ben McConnell

April 09, 2006

Amazon launches online webinars

How's this for disruption: Amazon is getting into the webinar business.

This week, the online retailer will host its first-ever "virtual seminar," a 90-minute online confab with author Patrick Lencioni.

It's a great idea to have authors do live appearances on the site, nestled naturally among Amazon's stacks of books, especially for authors and artists who have new releases. It almost certainly would be a mandatory stop for anyone on a PR tour.

A bit startling, though, is this webinar's price: $199.

Should be interesting to see how it works out.

Posted by Ben McConnell on April 09, 2006 | Permalink

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