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April 17, 2006
links for 2006-04-17
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Why should companies care about negative word of mout online? Because over 80 percent of Internet users turn to search engines to find information. And blogs that say your company suck might show up in the top 10 listings in a Google search.
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The King flips off his competition in this citizen marketing effort.
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The Word of Mouth Marketing Association is calling for papers and articles that demonstrate the ROI of WOM. Winning submissions will be featured in the next edition of WOMMA's measurement series book. Deadline for topic submissions is April 28, 2006.
Other blogs that reference links for 2006-04-17:
» Burger King Commercial Parody - Safety Dance BK from noturnonred.org - Blog, Photography & Visual Merchandising by Tom Sullivan
I think one of the greatest, yet creepiest, commercials of recent memory all involve Burger Kings King. Especially the new one where the King wakes up in his bed, rubs his eyes and looks at the crowd in his bedroom. Because of my... [Read More]
