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June 04, 2006
Mark Cuban's dream season
It's worth noting that the lead paragraph of the New York Times' story about the Dallas Mavericks going to the NBA finals was about team owner Mark Cuban.
Mark Cuban's eyes were red and puffy, his cap askew, his goofy grin seemingly permanent. The locker room was steamy, congested and foreign, and Cuban never looked more comfortable, joyous or at home.
His Dallas Mavericks became Western Conference champions Saturday when they at last snuffed out the supernatural resilience of the Phoenix Suns. A fantastically entertaining, six-game conference finals ended with a 102-93 Dallas victory, with Cuban clutching a shiny metal trophy and choking up as he saluted his coach, Avery Johnson. Until that moment, Cuban was known mostly as the N.B.A.'s most irreverent, unconventional and mouthy owner. On Saturday night at the US Airways Center, he could claim something more. The team he rooted for, then bought, is going to the N.B.A. finals for the first time in its 26-year history.
The case study we were able to assemble for "Creating Customer Evangelists" about Cuban and his intense drive and focus to rebuild the Mavericks and its fan base has consistently been the one for which we receive the most comments. It's little wonder to us; he is charismatic and powerfully smart.
We couldn't be happier for him and the team.
Other blogs that reference Mark Cuban's dream season:
couldn't agree more ben - right on :)
As the Pittsburgh Penguins shop themselves for a new city, citizens there should remember that Cuban wanted to buy the team, long before the Mavericks. Think about that as the Pens skate out of town rather than into the Finals, or even the playoffs.
Go Oilers!

