Church of the Customer Blog
« This is nirvana? | Main | Are you there, caller? »
October 04, 2007
This is nirvana?
"The day is coming when wireless users will experience nirvana scenarios -- mobile ads tied to your individual behavior, what you are doing, and where you are."
-- Linda Barrabee, wireless analyst at Yankee Group, commenting on the rumored Google Phone
Methinks Linda has accidentally confused nirvana with the seventh platform of hell.
My nirvana involves a tropical beach, Matt Damon and a lovely banana dacquiri.
Other blogs that reference This is nirvana?:
Outside of Matt Damon (who is a great actor), I'm right there with you. I'm reminded of the that Tom Cruise film in the future where murderers are caught before they kill and it shows him walking through a mall and ads are directed at him as he walks by. Very scary.
Now playing on Jackie's cellphone:
"ENTER NOW TO WIN THE SANDALS ISLAND GETAWAY (brought to you by 'The Bourne Identity' and Bacardi."
Yes, who doesn't want to see advertising in their every daily task? How could that NOT be nirvana? :)
Can you say "out of touch"? Or perhaps "out of touch with reality"?
This "nirvana" scenario is a nirvana only for advertisers and has nothing to do with consumer interests, as your opinion clearly shows.
