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February 08, 2008
"Citizen Marketers" for educators
As the son of a retired college professor, I'm a softie for teachers.
So, high school and college educators: If you're interested in a review copy of "Citizen Marketers" to consider for inclusion in a course syllabus, email me at ben ****at*** benmcconnell.com and we'll make arrangements.
We've been pleased at the adoption of the book by educators, so perhaps it makes sense to widen that pathway. (For newcomers, "Citizen Marketers" is a trend book that examines the early history of social media and its implications for business marketing.)
Other blogs that reference "Citizen Marketers" for educators:
Wonderful! I don't believe marketing is taught as well as it could be at the college and even high school levels. I'm sure your book will be a wonderful tool for teachers! Congrats!