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February 23, 2009
Creating employee evangelists
Does customer evangelism begin with employee evangelists?
Good question. We think so, but we're glad grad student Pamela Hutton is trying to quantify the answer with dissertation research at Fresno Pacific University. If you're a company employee and have opinions about the role of company culture and its effects on employee evangelism/ambassadorship, take Pamela's confidential survey. Deadline is Wednesday Feb. 25. She promises to share the results with us in late May.
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Pamela says she received a flurry of responses to the survey after this. Thanks to everyone who participated.
Unemployment is defined as the number of people that are not working that are able and looking, divided by the total labor force. Unemployment is a scourge; the ranks of those afflicted with joblessness are growing, as well as those looking into mortgage loan modification. The national unemployment rate has increased dramatically. Several states have hit double digit unemployment rates, and a few more are set to join the ranks ? California, Michigan, Indiana, and Oregon, for instance, with Michigan and Ohio taking the top spots (dubious honors). Many people are hoping for an end sooner rather than later to unemployment and some debt relief.

