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May 05, 2009
Share of wallet in a recession
From the always insightful Tom Fishburne:
"I've been thinking about how consumers are spending (or not spending) in this environment. With wallets under lock-and-key, one might think that a premium brand wouldn't have much of a chance. This is a time when consumers are evaluating where their money goes. With low consumer confidence, there is less that is being spent in general. What is being spent is carefully considered. Yet Apple still managed to blow away iPhone expectations this last quarter."
More here.
Other blogs that reference Share of wallet in a recession:
You're missing one thing...taxes...
I love Fishburne's work, I'd like to have his work somewhere on my shelf, but living in Brazil make that thing a bit difficult to happen.
Cool theme
Nick - Here! Here!
My mom calls the "panic fund" her "mad money"
the post right on the money. Someone form our family keeps upgrading every a new IPOD comes around. We got a Imac recently and our next laptop will be a Mac.
Nice concept.
I love the wallet! great job!

