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March 08, 2011
Two must-read books: Poke the Box, Enchantment
I'm not sure if it's coincidence but two of my favorite authors of all time just released their new books recently:
Poke the Box, by Seth Godin. The first book from Seth's new imprint with Amazon, this book is a manifesto for action. His Baldness implores us to stop talking about what we are going to do and instead just get started. Go. Try something. Experiment. Learn. Refine. What are you waiting for? As with other Godin books, you will want to buy several to give to colleagues and friends. Fortunately for us, there is a handy 52-pack.
Bonus material: Poke the Box: The Workbook, a free PDF workbook to really help you get your butt in gear.
Enchantment, by Guy Kawasaki. Guy argues that in business and in your personal life, your goal is not to merely just get what you want, but instead to bring about a voluntary, enduring, and delightful change in other people. In other words, you can be douchey, or you can be enchanting. Guy says that enchanting wins every time with customers, your colleagues and even your boss.
Bonus material: Find out how GREAT you are with Guy's Realistic Enchantment Aptitude Test.
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I was on the fence with Poke the Box because I feel like Seth tends to regurgitate the same ideas in different packages. As genius as they are, it gets repetitive, but this new book sounds really appealing. I haven't read anything from Guy since "Startup" and Enchantment sounds right up my alley. Hope there's a Kindle version for both.
Dave, there is a Kindle version of each book on Amazon.
Thank you for mentioning these books. One of my goals this year is to complete more tasks rather than just adding them to my "eventually I would like To Do this" list, so "Poke the Box" should be a timely read for me. "Enchantment" also sounds very interesting.
Great post! Both books sound great. I downloaded Seth's pdf and already shared it with one person. Love the title of Guy's latest book.
Hope you and Ben are doing great. I've been meaning to reach out and say hello, and just happened upon your blog. I'll look you up and give you a call as well.